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Course Description

You have already done the work to answer critical questions regarding your target customer, your product, and the problem that your product will solve. Now it’s time to design your product. In this course, you will address the product question, “How do we solve the problem in a way that delights our users and fits our strategy?”

You will examine how to create a prototype that simulates the product experience just well enough to get valuable feedback from potential customers. You’ll also examine strategies for aligning the team and create a staffing plan that defines the team members, their roles and responsibilities, and potential areas for friction. You’ll finish by writing a product requirements document (PRD), which is a pillar artifact that will rally the team and kick off the engineering and execution phase. This is an exciting moment when you prepare to pivot from analysis and planning to designing and building.

The following courses are required to be completed before taking this course:

  • Developing a Product Hypothesis and Personas
  • User Personas and Product Vision

Faculty Author

Keith Cowing

Benefits to the Learner

  • Create a prototype
  • Create a staffing plan, articulating roles and responsibilities
  • Write a product requirements document that summarizes your learnings for a minimum viable product

Target Audience

  • Product management professionals with <5 years experience
  • Entrepreneurs and small business owners
  • Business Analysts
  • Product Marketing Managers
  • Data Analysts
  • Engineers and developers
  • Operations Managers
  • Designers
  • People interested in transitioning to the tech industry

Accrediting Associations

Applies Towards the Following Certificates

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Enroll Now - Select a section to enroll in

Type
2 week
Dates
Aug 26, 2026 to Sep 08, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Sep 09, 2026 to Sep 22, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Sep 23, 2026 to Oct 06, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Oct 07, 2026 to Oct 20, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Oct 21, 2026 to Nov 03, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Nov 04, 2026 to Nov 17, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Nov 18, 2026 to Dec 01, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Dec 02, 2026 to Dec 15, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Dec 16, 2026 to Dec 29, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Dec 30, 2026 to Jan 12, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Jan 13, 2027 to Jan 26, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Jan 27, 2027 to Feb 09, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Feb 10, 2027 to Feb 23, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Feb 24, 2027 to Mar 09, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Mar 10, 2027 to Mar 23, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Mar 24, 2027 to Apr 06, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Apr 07, 2027 to Apr 20, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Apr 21, 2027 to May 04, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
May 05, 2027 to May 18, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
May 19, 2027 to Jun 01, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Jun 02, 2027 to Jun 15, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Jun 16, 2027 to Jun 29, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Jun 30, 2027 to Jul 13, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Jul 14, 2027 to Jul 27, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Jul 28, 2027 to Aug 10, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Aug 11, 2027 to Aug 24, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Aug 25, 2027 to Sep 07, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Sep 08, 2027 to Sep 21, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Sep 22, 2027 to Oct 05, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Oct 06, 2027 to Oct 19, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Oct 20, 2027 to Nov 02, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Nov 03, 2027 to Nov 16, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Nov 17, 2027 to Nov 30, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Dec 01, 2027 to Dec 14, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Dec 15, 2027 to Dec 28, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.
Type
2 week
Dates
Dec 29, 2027 to Jan 11, 2028
Total Number of Hours
10.0
Course Fee(s)
Regular Price $1,199.00

Section Notes

IMPORTANT COURSE INFORMATION

  • Please note the content in the Product Management course curriculum was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed the courses in order. For example; CTECH101 prior to CTECH102, CTECH102 prior to CTECH103, etc.